"millennials" articles

In the recently published Churn and Retention of OTT Video Services , I was really surprised to see that for those under age 35, only 83% are subscribing to an OTT video service like Netflix, Hulu, or Amazon. This indicates that while many Millennials and Generation Z seem to wear their cord cutting status like a badge of pride , it isn’t something that is universal. Many Millennials and Generation Z members can live without Game or Thrones or Orange is the New Black ....
Almost everyone in the autonomous car industry thinks autonomous cars will make us safer. Those who present on autonomous cars repeat the stats: 1.2 million people worldwide die every year in car collisions, and in America alone there are 33,000 collision-caused deaths each year. 94% of those collisions involve human error. Autonomous cars can eliminate a significant number of those fatalities. Even after a Florida driver was involved in a fatal Tesla crash while using the car’s...
 
by Chris Tweedt | Feb. 8, 2017
Tags: connected cars, Internet of Things, millennials
The sharing economy is a phenomenon describing new business models built on the proliferation of smartphone and app use that are supported by shared resources from device owners. These business models are augmented by real-time data including location, instant gratification, on-demand pricing, and easy payment options. From sharing reviews through Yelp to sharing car rides using Uber, smartphone owners and app users have become suppliers of resources and participants of new business use...
Many auto industry players are preparing for consumers to shift their attitudes toward car ownership. The thought is that in the future, a greater percentage of consumers will lose interest in owning a car and will instead opt to use ride sharing services like Uber as a substitute for ever owning a car. The change in attitude toward car ownership is, many maintain, the future of mobility. At auto industry conferences, the future of mobility is a hot topic of discussion, as is how to deal...
 
by Chris Tweedt | Dec. 29, 2016
Tags: apps, connected cars, millennials, mobile
The holidays are here, and the winter season has typically served as premium real estate for blockbuster films (secondary only to the summer) and holiday television favorites. Netflix, however, is positioning itself as a stay-in alternative to the box office crowds despite a slate of winter tentpole films. At the box office, films like Harry Potter franchise continuation Fantastic Beasts and Where to Find Them (Warner Bros.), Doctor Strange (Disney/Marvel Studios), Rogue One: A...
According to Parks Associates research, 63% of U.S. broadband households are not familiar or know nothing about virtual reality (VR), leaving a wide opportunity for industry players to educate and market these new products and services. Currently, only 3.5% of U.S. broadband households, or roughly 3.4 million households, own a VR headset. However, a new market snapshot by Parks Associates shows experience is key for wider adoption VR headsets. Consumer Strategies and Use Cases for...
TiVo (NASDAQ: TIVO), the global leader in entertainment technology and audience insights, today released follow-up findings from its 2016 TiVo consumer survey, focusing on the behavior of U.S. millennials and how this coveted demographic interacts with video content, products and services in contrast to other generations. “The media industry is facing a perfect storm with increased choice and access to content, at the cost of massive fragmentation and frustrated consumers,”...
The power of audio was a reoccurring theme at yesterday’s CEDIA session: Growth & Future Outlook for the High-End Audio Market. Consumers’ attachment to music is a key influencer in the audio market. According to Parks Associates research, two-thirds of U.S. broadband households use a streaming audio service. The panelists discussed current trends and the future outlook of the market. The session featured: Brad Russell , Research Analyst, Parks Associates...
 
by Alexandra Martin | Sep. 16, 2016
Tags: audio, connected CE, digital music, home networks, industry event, millennials, multiscreen

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