Tuesday, June 27, 2017

Western Digital Launches New My Passport™ Ultra Drive to Help Consumers Easily Back Up Their Digital Lives

Today’s consumers have multiple social media accounts, and according to Parks Associates research1, use an average of three public cloud services per household like Dropbox, Google Drive™ or Microsoft OneDrive, all of which increases their digital footprint. With so many ways to create, share and store content, there is a growing need for solutions that enable consumers to consolidate all of this crucial data. The My Passport Ultra drive with WD Discovery software makes it easier than ever to back up content from popular social media platforms like Facebook and Instagram*. With a few simple steps, users can download all of their content, including tagged photos and videos from Facebook, onto the drive. WD Discovery software is also an excellent way for users to keep a local copy of files they’ve stored on their favorite public cloud services.

“As the connected consumer has become more mobile, content is now scattered across multiple devices, cloud services and social media,” said Glenn Hower, Senior Analyst, Parks Associates. “The fundamental problem for consumers is that they may not remember what content is stored on what account. Device makers and service providers are positioned to provide a better way to integrate and improve the connected consumer experience.”

From the Press Release "Western Digital Launches New My Passport™ Ultra Drive to Help Consumers Easily Back Up Their Digital Lives."

Next: LG's Latest Smartphones Utilize Sensory's TrulySecure Facial Recognition for Greater User Convenience and Enhanced Device Security
Previous: The Zigbee Alliance Introduces First Multi-Band IoT Mesh Network Technology for Massive IoT Deployments

Comments

    Be the first to leave a comment.

Post a Comment

Have a comment? Login or create an account to start a discussion.

© 1998-2017 Parks Associates. All Rights Reserved.