Digital Home Support Services

New research examines Amazon’s impact on tech support services and subscriptions

New research by Parks Associates reveals more than one-fifth of U.S. broadband households have a technical support subscription. According to 360 View: Supporting the Connected Consumers, Best Buy is currently the leading provider of technical support subscriptions for many connected devices, including desktops, laptops, and tablets. However, the firm notes that Amazon’s recent decision to offer ...read more

Complimentary webcast explains how data and AI can be leveraged to improve customer engagement

Parks Associates announced it will co-host the webcast “Support Strategies for an IoT World” with SUTHERLAND today, Thursday, June 8, at 1 p.m. CT. The complimentary webcast will examine support strategies to leverage consumer data, analytics, and innovations such as artificial intelligence (AI) to create optimal and personalized user experiences (UX).

“The IoT creates innumera ...read more

Complimentary webcast examines trends for support strategies and IoT technologies revealed at CES® 2017

An upcoming webcast on February 9 from Parks Associates will review top IoT trends and technologies revealed at CES® 2017, the support strategies emerging around these innovations, and tools to protect consumer privacy while leveraging data for proactive support. The IoT research firm recently announced new data at CES showing that 26% of U.S. broadband households now own ...read more

Research Shows New Opportunities for IoT Support Solutions and Data Analytics for Smart Home Products and CE Devices

Parks Associates today released a new whitepaper, IoT Support: Solutions for the Internet of Tomorrow, which examines the transitions in support services as consumers adopt next-gen connected devices in entertainment, smart home, health, VR, and robotics. The whitepaper, sponsored by CSS Corp, outlines solutions to manage consumer IoT experiences with intelli ...read more

Industry Webcast addresses privacy and security concerns for consumers

Parks Associates and Ayla Networks will host an upcoming webcast “Best Practices for IoT Security and Privacy,” Tuesday, October 25, at 1 p.m. CT (11 a.m. PT), to discuss the growing need for privacy solutions in IoT and smart home products. The IoT research firm finds almost 50% of U.S. broadband households rank privacy as their greatest concern when connecting devices to the Internet.

“Near the end ...read more

Research firm reveals influence of product experience on repeat purchases of connected devices

Parks Associates announced new research today showing that approximately one-third of smart home device owners experience problems with their smart home devices and nearly 10% report problems connecting a smart home device to the home network router. Consumers encounter these issues more often when setting up smart sprinkler systems, networked security cameras, and water leak detec ...read more

Parks Associates and Support.com to present webcast on top five trends for support and how to turn IoT consumers into brand advocates

New Parks Associates research finds over 75% of smart home device owners have more than one device, which will create new challenges in setup and interoperability in the connected home. Parks Associates will discuss strategies to support the connected consumer in the complimentary webcast “The Future of Tech Support: IoT & The Consumer Experie ...read more

Market research firm announces research whitepaper on smart home adoption and tech support trends

Parks Associates, a leading market research firm, today released a research whitepaper entitled Next Generation Support: Driving IoT Adoption, sponsored by Support.com, that addresses IoT adoption trends and the evolving need for a new kind of technical support to improve customer experiences and drive product adoption.

U.S. broadband households now own an average of seven a ...read more