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In The News

Apple's home head leaves, and new products launch, on HomeKit Insider

We also spent some time discussing a new Parks Associates study that surveyed 10,000 homes to identify the growth in smart home tech. Doorbells and locks were the fastest growing category this year, while smart TVs reached 56 percent adoption.

From the article "Apple's home head leaves, and new products launch, on HomeKit Insider" by Andrew O'Hara. 

Previously In The News

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Virtual reality needs its own kind of Web browser because the Web currently is designed for 2D, said Hunter Sappington, a researcher with Parks Associates. "As solutions like Mozilla's become more...

Nearly 3 million subscribers ditched DirecTV last year. Will AT&T do the same?

But as it races to keep up with Netflix and Disney, AT&T increasingly has treated the satellite business as something of a relic, akin to rabbit-ear antennas. “They are at a crossroads,” said Steve...

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The experimentation with business models can help draw new subs and provide a point of differentiation, added Brett Sappington, senior director of research at Parks Associates . He said three SVoD...

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Despite recent gains by Fire TV, Roku maintained its lead in the streaming media player market as of Q1 2018, according to Parks Associates . Roku held 37% of the market, ahead of Amazon, Google and A...

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