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In The News

Come Together

January 17, 2004

Star-Telegram Here's the concept: Many people today have gobs of digital photos, digital music, even digital movies stored on their home computers. That's nice, but users are tied to computers to get at their goodies. Surely they'd rather lounge on their sofas and listen to MP3s on their stereos instead of through pairs of tiny computer speakers.

Kurt Scherf, vice president of research at Parks Associates, a Dallas technology consultant, said that for now it is mainly music that will attract consumers to media-convergence products. "We see this more for consumers who view the PC as an entertainment platform" -- witness the popularity of downloaded music -- and who want to extend its use, he said.

From the article "Come Together" By Jim Fuquay

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New research from Parks Associates shows mobile consumption of video is driving usage of TV apps, with 55% of U.S. smartphone owners and 61% of tablet owners using a TV-related app at least once a...

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