Providing market intelligence for more than 35 years

In The News

Resolving Smart Home Device Problems: Growing Opportunity for Support Services

As the connected home ecosystem continues to grow and the technical complexity of broadband households increases, the technical support needs of consumers change. Currently consumers own an average of 10.5 connected devices, including an average of 1.4 smart home devices.

Smart thermostat and smart security cameras lead the smart home market in reported adoption, with 11% of US broadband households owning a smart thermostat and 10% owning a smart camera.

From the article "Resolving Smart Home Device Problems: Growing Opportunity for Support Services" by Patrice Samuels.

Previously In The News

Smartphones driving consumer demand for connected cars to an all-time high

According to new Parks Associates research published ahead of the 2016 International Consumer Electronics Show (CES), 44% of car owners in US broadband households already have some a connected car fea...

Netflix Beware, Hulu Is the Dark Horse That Will Take Over 2016

On the other hand, achieving such a feat may not be as easy it seems. Data published by Parks Associates highlights that during the past 12 months, approximately 50% of Hulu’s subscribers have not opt...

Extra Miles For Fitness Trackers

Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated device...

Parks: Top 10 Connected Entertainment Disruptors

Parks Associates has hosted the final day of the company’s 20th annual CONNECTIONS conference in San Francisco with panel discussions moderated by the firm’s analysts and featuring executives from com...