Providing market intelligence for more than 35 years

In The News

Parks Associates: Smart Home Sales to Hit $12.6B in 2027

Parks Associates’ new research report has unveiled a promising outlook for the smart home market, projecting an annual revenue of $12.6 billion in 2027 for core smart home product categories. The Interoperability & Generative AI: Next Generation Smart Home UI report explores this trend and the potential impact of two significant disruptors in the industry: the Matter standard and generative AI.

“As new brands and device categories flood the market with more options, they can exacerbate the challenges of integrating and creating a seamless smart home experience,” said Jennifer Kent, VP of Research at Parks Associates.

Two significant disruptors are poised to shape the future of the smart home market. The first is the Matter standard, introduced in 2021 by the Connectivity Standards Alliance (CSA). Matter aims to break down the barriers between various technology ecosystems, promoting interoperability and simplifying the integration of smart home devices. This standard has the potential to bring about a more cohesive and user-friendly smart home environment.

The second disruptor, generative AI, holds the promise of elevating the smart home experience to new heights. Beyond merely controlling devices, generative AI can enhance voice interactions and simplify the navigation of complex smart home setups. “By increasing the value proposition in smart home experiences, the industry adds to the current and future revenue potential in smart home and security solutions,” added Kent.

The Interoperability & Generative AI: Next Generation Smart Home UI research report also delves into consumer preferences for smart home control and user interfaces. Understanding what consumers desire in terms of ease of control and usability is crucial for industry stakeholders aiming to cater to their evolving needs.

From the article, "Parks Associates: Smart Home Sales to Hit $12.6B in 2027" from Twice

 

Previously In The News

Ad Blocking Cost Industry USD 41 Bln In 2015

US broadband households watch an average of 3.8 hours of internet video on TV screens each week, accounting for 20 percent of all video viewed on this device, according to research by Parks Associates...

20% of US pay-TV subscribers were dissatisfied - study

A fifth (20%) of US pay-TV subscribers were dissatisfied with their pay-TV service at the end of last year, up 100 percent from early 2013, a study from Parks Associates showed. The researcher said hi...

Roku Adds Google Assistant and 2 New Players to Its Lineup

But it's obvious that Roku is feeling the heat from Amazon's aggressive push in the TV streaming (and smart TV) market. According to research from Parks Associates, Roku had the lead in streaming medi...

It looks a lot like Amazon wants to hide Alexa inside your web router

“It’s no surprise that the tech giants like Google, Amazon and Samsung have moved into this product category,” says Brad Russell, research director at consulting company Parks Associates. “Home networ...