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20 JAN 1999

Parks Associates Forecasts Brisk Market for Computer Networks @ Home

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Parks Associates Forecasts Brisk Market for Computer Networks @ Home

Buoyed by a myriad of low-cost and easy-to-install computer networking solutions, Parks Associates forecasts that the cumulative value of the residential LAN market will reach nearly $1.9 billion in 2004. Aimed at multiple-PC households, which Parks Associates estimates will grow from 18 million in 1999 to 31 million in 2004, PC-to-PC networking solutions will constitute one portion of a larger in-home network market, according to Parks Associates’ in-home networks analyst Kurt Scherf.

"We believe that computer networking will be joined by distributed entertainment and home control applications as key drivers to this market," Scherf said.   More research, however, is needed to discover exactly which products and technologies will deliver the ‘killer applications’ for this market.  We’re also concerned with how tomorrow’s home will be prepared for the network and what the in-home network market will mean to the distribution side of the story."

In an effort to better understand the in-home network market, Parks Associates is unveiling a multiclient study, Networks @ Home: Driving System Innovations into the Millennium.  This project will utilize multi-phase research to identify the specific consumer segments that will be the most receptive to new in-home network technologies and products.  The study will also identify distribution channels for networking products, gauge builder acceptance of networking infrastructure products, and examine competing and complementary in-home network technologies.

About Parks Associates: Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company's expertise includes new media, digital entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, consumer electronics, and home control systems and security.

Each year, Parks Associates hosts executive thought leadership conferences CONNECTIONS™, with support from the Consumer Electronics Association (CEA®), and CONNECTIONS™ Europe. In addition, Parks Associates produces the online publication Industry Insights in conjunction with the CONNECTIONS™ Conference series.

http://www.parksassociates.com | http://www.connectionsconference.com | http://www.connectionseurope.com | http://www.connectionsindustryinsights.com

 

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