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Contact
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Parks Associates’ Pre-Show Workshop to Highlight
Key Opportunities for Broadband Providers
Parks Associates will host
The
Connected Consumer: Opportunities & Challenges Facing Broadband Providers,
a pre-show workshop for
Broadband Wireless World 2004 in San Diego, CA, on February 23, 2004.
Broadband Wireless World, February 24-25, 2004, is the premier,
objective, industry-wide networking event focusing on the business case
for deploying fixed and portable wireless networks.
Parks Associates’ pre-show workshop will present information and
analysis on the competitive landscape for broadband-enabled networking
services and the unlicensed broadband wireless industry, including
detailed primary data from Parks’ recent consumer surveys.

“The economics of offering competitive broadband services have become
increasingly attractive,” said Michael
Greeson, Parks Associates.
“With new last-mile technologies such as unlicensed broadband wireless, as
well as a host of value-added services, even small operators can make
money in residential broadband.”
Topics for this workshop include hot spots and broadband wireless
services, the adoption and role of home networks, connected data and
entertainment services in the home, and successful marketing strategies
that will attract consumers to these advanced products and services.
The
Connected Consumer: Opportunities & Challenges Facing Broadband Providers will take
place at the San Diego Convention Center on Monday, February 23, 2004,
from 1:00-5:00 P.M. Parks Associates is also offering a special discount
for its recently published report Unlicensed Broadband Wireless: Solutions
and Applications to all workshop attendees.
Broadband Wireless World 2004 will take place February 24-25,
2004, at the San Diego Convention Center. Broadband Wireless World is the
premier, objective, industry-wide networking event focusing on the
business case for deploying fixed and portable wireless networks. For more
information, please visit
www.shorecliffcommunications.com/bww04/.
About Parks Associates: Parks Associates is an
internationally recognized market research and consulting company specializing
in emerging consumer technology products and services. Founded in 1986, Parks
Associates creates research capital for companies ranging from Fortune 500 to
small start-ups through market reports, primary studies, consumer research,
custom research, workshops, executive conferences, and annual service
subscriptions.
The company's expertise includes new media, digital
entertainment and gaming, home networks, Internet and television services,
digital health, mobile applications and services, consumer electronics, and home
control systems and security.
Each year, Parks Associates hosts executive thought
leadership conferences CONNECTIONS™, with support from the Consumer Electronics Association (CEA®), and CONNECTIONS™ Europe. In addition, Parks
Associates produces the online publication Industry Insights in
conjunction with the CONNECTIONS™ Conference series.
http://www.parksassociates.com |
http://www.connectionsconference.com |
http://www.connectionseurope.com
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http://www.connectionsindustryinsights.com
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