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Fifty Percent of All Internet Households are
interested in VoIP telephone services
Parks Associates releases data showing strong interest in VoIP
One-half of all Internet households are interested in VoIP (voice over
Internet protocol) services, which could deprive current long-distance
companies of their most profitable subscribers. Interest in these services
is disproportionately among subscribers with high monthly phone bills, and
cost savings is the primary driver, according to
Residential
Voice-over-IP: Analysis & Forecasts, a new report from Parks
Associates.

“Consumers are looking at VoIP service as a replacement for their
primary phone line, not as a secondary backup,” said
John Barrett,
a research analyst at Parks Associates. “VoIP could also serve as a lure
for new broadband subscribers, given the strong interest among narrowband
households. The market is still searching for a ‘killer’ broadband
application. Wouldn’t it be ironic if it turned out to be telephone
service?”
The survey conducted for
Residential
Voice-over-IP: Analysis & Forecasts sampled 3,300 households on
VoIP services.
For additional information about Parks Associates’
Residential
Voice-over-IP: Analysis & Forecasts or VoIP services, please
contact
sales@parksassociates.com or call 972-490-1113.
About Parks Associates: Parks Associates is an
internationally recognized market research and consulting company specializing
in emerging consumer technology products and services. Founded in 1986, Parks
Associates creates research capital for companies ranging from Fortune 500 to
small start-ups through market reports, primary studies, consumer research,
custom research, workshops, executive conferences, and annual service
subscriptions.
The company's expertise includes new media, digital
entertainment and gaming, home networks, Internet and television services,
digital health, mobile applications and services, consumer electronics, and home
control systems and security.
Each year, Parks Associates hosts executive thought
leadership conferences CONNECTIONS™, with support from the Consumer Electronics Association (CEA®), and CONNECTIONS™ Europe. In addition, Parks
Associates produces the online publication Industry Insights in
conjunction with the CONNECTIONS™ Conference series.
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