Wi-Fi Hotspots: Global Outlook

This report examines the entrance into the mobile services market of Wi-Fi-first providers such as cable companies, MVNOs, and Internet companies like Google. It provides consumer Wi-Fi usage data to measure the potential impact of this disruption. It reviews new Wi-Fi standards and analyzes the growing use of Wi-Fi technologies in mobile operators’ HetNet network strategy. The report also provides a worldwide forecast of Wi-Fi adoption on major consumer electronic devices and revenues from Wi-Fi hotspot services and Wi-Fi-first mobile services.

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Download Table of Contents (PDF)

1.0      Report Summary

1.1      Purpose of Report

1.2      Scope of Report

1.3      Research Approach/Sources

2.0      Consumer Wi-Fi Usage and Hotspot Service Market Analysis

2.1      Consumer Wi-Fi Usage Trend

2.2      Analysis of Public Wi-Fi Hotspot Market

2.3      Wi-Fi-first Mobile Services and Impact on Mobile Carriers

2.4      Wi-Fi Network-enabled Value Added Services

3.0      Wi-Fi for 5G: Global Outlook

3.1      Carrier Small Cell and HetNet Strategy

3.2      Unlicensed Spectrum Use and Wi-Fi for IoT Applications

3.2.1   Wi-Fi for IoT

3.2.2   Competing Standards

4.0      Market Forecasts

4.1      Drivers & Barriers: Global Wi-Fi Adoption and Service Deployment

4.2      Forecast Methodology and Assumptions

4.3      Forecast of Global Wi-Fi Hotspot Service Revenues 2017-2021

5.0      Implications and Recommendations

6.0      Appendix

6.1      Glossary

6.2      Index

6.3      Image Sources

Companies Researched or Interviewed for Report
Mobile Data Consumed by Network (2015-2016)
Use of Home Networking Technologies
Method of Connecting to the Internet at Home
Wi-Fi-First Mobile Service Providers
Enterprise Wi-Fi Contract and Related Revenue Opportunities
Unlicensed Spectrum Use by Mobile Operators
Smart Home Device Ownership
Wi-Fi Technologies for IoT: LP-WiFi and 802.11ah/HaLow
Overview of Cellular IoT Standards
SIGFOX: Technical Details and Deployment Momentums
LoRa Alliance: Technical Details and Deployment Momentums
Ingenu: Technical Details and Deployment Momentums
Global Public Wi-Fi Service Revenue estimates: 2016
Global Public Wi-Fi Hotspot Data Consumption: 2016-2021
Global Public Wi-Fi Hotspot Service Revenues by Category: 2016-2021
Global Public Wi-Fi Hotspot Service Revenues by Region: 2016-2021
Direct-to-consumer Wi-Fi Hotspot Service Revenue by Region: 2016-2021
B2B Wholesale Wi-Fi Hotspot Service Revenue by Region: 2016-2021
B2B Advertising and Sponsorship Wi-Fi Hotspot Service Revenue by Region: 2016-2021
 

Publish Date: 2Q 2017

Pages: 45

Authored By:
Harry Wang - Senior Director of Research
Kristen Hanich - Director of Research

© April 2017 Parks Associates
All rights reserved.  No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher.

Printed in the United States of America. 

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Parks Associates has made every reasonable effort to ensure that all information in this report is correct.  We assume no responsibility for any inadvertent errors.
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