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Digital Media Adapters and Receivers: Analysis and Forecasts
Table of Contents
AN INDUSTRY REPORT FROM PARKS ASSOCIATES
By John Barrett, Director of Research

Publish Date: Oct 04
Purchase Reports Online

SYNOPSIS

Over 20 companies are vying for the digital media adapters market, but is anyone buying? This report looks at which households have already connected their computer to a TV or stereo, why, and what applications lead them to do so. Furthermore, it analyzes the demand for media adapter solutions, revealing who wants to buy and what hardware features and applications consumers want.

“Within the digital home we see not one but many electronic ecosystems used to support multimedia content – one for audio, one for video and one for imaging,” said John Barrett, director of research. “There is considerable overlap between them of course, but they do not necessarily grow in tandem. For example, some households are ready for advanced audio services but nowhere near ready for a video service.”

Download PDF of Table of Contents

The Bottom Line is a concise, executive-level summary of the current state of the market, evolutionary path, and the implications for companies doing business in this space.

A Parks Associates’ Resource Book contains a wealth of consumer survey data and company profiles—a must-have reference for product/market planning.

CONTENTS: Digital Media Adapters and Receivers: Analysis and Forecasts

The Bottom Line

1.0 Notes on Methodology
   1.1 Consumer Data
   1.2 Definitions

2.0 Current Adoption and Usage
   2.1 Current Adoption Patterns
   2.2 Use of Media Connections

3.0 Market Demand for Media Adapters
   3.1 Media Adapter Appeal
   3.2 Video Adapters
   3.3 Audio Adapters
   3.4 Price Elasticity

4.0 Hardware
   4.1 Overview
   4.2 Form Factors and Cross-Purchase Intentions
   4.3 Adapters and Home Networking
   4.4 Overview of Adapter Providers
   4.5 Role of the Service Provider

5.0 Forecasts

6.0 Implications

Resource Book

Section I: Profile of Households with a TV/Stereo-Computer Connection
  
General Notes
   PC-TV vs. PC-stereo

Section II: Profile of Households with a Collocated Computer and TV or Stereo

Section III: Digital Media Adapter Appeal

Section IV: Audio Digital Media Adapters/Receivers: Price Elasticity and Demographics

Section V: Video Digital Media Adapters/Receivers: Price Elasticity and Demographics

Section VI: Audio Digital Media Adapters/Receivers: Price Elasticity and Applications

Section VII: Video Digital Media Adapters/Receivers: Price Elasticity and Applications

Section VIII: Hardware Providers
  
2Wire, Inc
   APEX
   Arcadyan
   Apple Computer, Inc.
   Creative
   D-Link
   Gateway
   GoVideo
   Hauppauge Digital, Inc.
   Hewlett-Packard Company
   iCube
   KiSS Technologies
   Linksys
   Motorola Broadband Communications Sector
   NETGEAR, Inc.
   Pinnacle Systems
   Prismiq, Inc.
   Royal Philips Electronics
   SMC Networks, Inc.
   Sony Electronics, Inc.

 

FIGURES: Digital Media Adapters and Receivers: Analysis and Forecasts

The Bottom Line

Computers Connected to TVs and Stereos
Uses of a PC-Stereo/TV Connection
Computer Capabilities in PC-TV Households
PC Video Usage Among PC-TV Households
Music Usage Among PC-Stereo Households
TV Ownership Among PC-TV Households
Interest in Audio Adapters Among Owners of Portable MP3 Players
Appeal of Video Adapters and Video Applications
Video Adapters and Digital Video Use
Appeal of Audio Adapters and Music Applications
Audio Adapters and Digital Audio Use
Digital Media Adapters and Price Elasticity
Price Elasticity and Demographics
Cross Purchase Intentions: Video Adapters
Cross Purchase Intentions: Audio Adapters
Media Adapter High Intenders and Other Products
Digital Media Adapter Preferences
High Intenders and Service Provider Relationships
Annual Sales: Digital Music Media Adapters
Cumulative Digital Music Adapter Nodes
Annual Sales: Digital Media Receivers
Cumulative Digital Media Receiver Nodes

Resource Book

Percentage Adopting PC-TV or PC-Stereo Connections
Media Connections and Gender
Media Connections and Race
Media Connections and Age
Media Connections and Income
Media Connections and Marital Status
Media Connections and Education
Media Connections and Students
Media Connections and Housing Type
Media Connections and Home Ownership
Media Connections and Number of Adults in Household
Media Connections and Household Members Under 18
Computer Collocation and Digital Media Adapters
Collocation and Head-of-Household Gender
Collocation and Head-of-Household Race
Collocation and Head-of-Household Age
Collocation and Head-of-Household Income
Collocation and Head-of-Household Marital Status
Collocation and Head-of-Household Education
Collocation and Head-of-Household Status as Student
Collocation and Household Type
Collocation and Household Ownership
Collocation and Number of Adults Living in Household
Collocation and Number of Children Living in Household
Media Adapter Appeal and Gender
Media Adapter Appeal and Race
Media Adapter Appeal and Age
Media Adapter Appeal and Income
Media Adapter Appeal and Marital Status
Media Adapter Appeal and Education
Media Adapter Appeal and Students
Media Adapter Appeal and Type of Home
Media Adapter Appeal and Home Ownership
Media Adapter Appeal and Number of Adults in Household
Media Adapter Appeal and Household Members Under 18
Audio Adapters: Price Elasticity and Race
Audio Adapters: Price Elasticity and Age
Audio Adapters: Price Elasticity and Income
Audio Adapters: Price Elasticity and Education
Audio Adapters: Price Elasticity and Marital Status
Audio Adapters: Price Elasticity and Household Type
Audio Adapters: Price Elasticity and Household Members Over 18
Audio Adapters: Price Elasticity and Household Members Under 18
Video vs. Audio Demand Comparisons
Video Adapters: Price Elasticity and Race
Video Adapters: Price Elasticity and Age
Video Adapters: Price Elasticity and Income
Video Adapters: Price Elasticity and Education
Video Adapters: Price Elasticity and Marital Status
Video Adapters: Price Elasticity and Household Type
Video Adapters: Price Elasticity and Household Members Over 18
Video Adapters: Price Elasticity and Household Members Under 18
Audio Adapters: Price Elasticity and Playing Music Files on a Computer
Audio Adapters: Price Elasticity and Listening to Online Radio
Audio Adapters: Price Elasticity and Use of P2P Networks
Audio Adapters: Price Elasticity and Downloading Music Files
Audio Adapters: Price Elasticity and Total Music Files Downloaded
Video Adapters: Price Elasticity and Recording TV on a Computer
Video Adapters: Price Elasticity and Watching TV on a Computer
Video Adapters: Price Elasticity and Editing Digital Photos
Video Adapters: Price Elasticity and Creating Digital Slide Shows
Video Adapters: Price Elasticity and Playing DVDs on a Computer
Video Adapters: Price Elasticity and Playing Games on a Computer
Video Adapters: Price Elasticity and Editing Video on a Computer
Video Adapters: Price Elasticity and Playing Online Games
Video Adapters: Price Elasticity and Downloading Videos
Video Adapters: Price Elasticity and Watching Video Online
2Wire: Product Overview
Apex: Product Overview
Arcadyn: Product Overview
Apple Computer: Financial Overview
Apple Computer: Product Overview
Creative: Financial Overview
Creative: Product Overview
D-Link: Financial Overview
D-Link: Product Overview
Gateway: Financial Overview
Gateway: Product Overview
GoVideo: Product Overview
Hauppauge Digital: Financial Overview
Hauppauge Digital: Product Overview
Hewlett-Packard: Financial Overview
Hewlett-Packard: Product Overview
iCube: Product Overview
KiSS Technologies: Product Overview
Linksys: Media Adapter / Receiver Overview
Motorola: Financial Overview
Motorola: Product Overview
NETGEAR: Financial Overview
NETGEAR: Product Overview
Pinnacle Systems: Financial Overview
Pinnacle Systems: Product Overview
Prismiq: Product Overview
Royal Philips Electronics: Financial Overview
Royal Philips Electronics: Product Overview
SMC Networks: Product Overview
Sony Electronics: Financial Overview
Sony Electronics: Product Overview

ATTRIBUTES
Authored by: John Barrett
Executive Editor: Tricia Parks
Published by Parks Associates

© October 2004 Parks Associates
Dallas, Texas 75230

All rights reserved. No part of this book may be reproduced, 
in any form or by any means, without permission in writing from the publisher.

Printed in the United States of America.

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