This consumer research study surveys large, statistically significant consumer samples in multiple Western European countries.
The Internet of Things brings new capabilities to European households, creating new revenue streams across a variety of market sectors, but individual success requires an understanding of consumer demands and market factors driving adoption and usage.
This project leverages survey data to provide a complete picture of European connected consumers, including their household, demands, expectations, and purchase plans, and makes direct comparison to previous EU surveys to gauge the key trends and growth areas for these markets.
Digital Media and Connected Entertainment
Engaging the Smart Home Consumer
Connected CE & Tech Support for Consumer IoT
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