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2017 Workshops


Parks Associates will host two concurrent Pre-Show Research Workshops on Tuesday, May 23. Register Now for one of these workshops:

Smart Home and IoT: Growth, Consumer Trends

Workshop Presenters

Tom Kerber - IoT Research at Parks Associates

Tom Kerber

Brad Russell - Parks Associates smart home research

Brad Russell

Patrice Samuels - Support and Privacy IoT Research at Parks Associates

Patrice Samuels

Dina Abdelrazik - Smart Home and IoT Research at Parks Associates

Dina Abdelrazik

 

8:15 AM   Registration Open

8:45 AM  Welcome: Setting the Stage

9:00 AM   Adoption of Smart Home Devices

This session presents new data on smart home device adoption, including consumer familiarity with smart home products, as well as their perception of smart home product value and affordability. Parks Associates analysts provide insight into consumers’ purchase decision process, channel preferences, and demographic segments buying smart home products. The session also includes an overview on the impact of voice control on the smart home market.

Presentation and discussion led by Brad Russell, Research Analyst, and Dina Abdelrazik, Research Analyst, Parks Associates

9:45 AM   Industry Insights: Growth and Business Models

This presentation builds on consumer data to discuss and analyze optimal business strategies and keys to marketing and selling smart home solutions.

Derrick Dicoi, Executive Director, Xfinity Home Product Management, Comcast

Joe Liu, CEO, MivaTek

Peter Radsliff, VP, Marketing, Arrayent

Discussion led by Brad Russell, Research Analyst, Parks Associates

10:15 AM   Winning Support Strategies for IoT

Success in the IoT requires a seamless user experience and the ability to integrate multiple devices while meeting consumer expectations and privacy preferences. This presentation examines the importance of support in the smart home and the new business opportunities emerging to protect a brand against technological pitfalls.

Alton Martin, Chief Evangelist, Trusource Labs

Noelani McGadden, Vice President of IoT, PlumChoice

Richard Wolpert, Co-Founder & CEO, HelloTech

Presentation and discussion led by Patrice Samuels, Senior Analyst, Parks Associates

10:45 AM   Networking Break

11:00 AM   Distribution and Channel Strategies

Smart home products and services are sold through multiple channels. The smart home is forcing convergence of traditionally separate industries, creating opportunities for partnerships. Partners expend channels, create new business models, and create value for consumers. Security dealers, retailers, insurance companies, and energy providers are all carving out a piece of the smart home market. This presentation examines the increasing maturation of the smart home markets and what channels can be leveraged to drive adoption within particular consumer segments.

Presentation and discussion led by Tom Kerber, Director, IoT Strategy, Parks Associates

11:15 AM   Industry Insights: Channel Strategies

This discussion provides insights into channel strategies for smart home products, including insights from industry participants on new ways consumers are adopting connected devices and services.

Christopher Carney, Co-founder & CEO, Abode Systems, Inc.

Elizabeth Mathes, Director of Smart Home, The Home Depot

Avi Rosenthal, President, IoT Consulting, LLC

Andrew Thomas, Co-founder and CRO, SkyBell Video Doorbell

Discussion led by Tom Kerber, Director, IoT Strategy, Parks Associates

12:15 PM   Networking Lunch

1:15 PM   Consumer Insights: Device and Network Security

Forty-five percent of U.S. broadband households are very concerned about unauthorized access regarding smart home devices. This session analyzes privacy and data security as part of the consumer experience in today’s connected ecosystem. Parks Associates presents consumer research on their security concerns around connected devices and cloud services as well as their expectations for security services including malware and data protection, identity theft protection, remote lock or erase, and anonymity.

Presentation and discussion led by Brad Russell, Research Analyst, Parks Associates

1:30 PM   Interoperability: Ease of Use

All retailers, manufacturers, and service providers active in the smart home need to ensure consumers can get the full benefits of their products, which puts a premium on the interface and the ability to integrate with current and future systems. This discussion presents the challenges in IoT interoperability for all players and how ease of use can expand consumer usage and adoption of smart home solutions.

Avi Barel, Business Development Director, ULE Alliance

Tobin Richardson, President & CEO, ZigBee Alliance

Bill Scheffler, Director of NA Sales and Business Development, Sigma Designs/Z-Wave

Presentation and discussion led by Tom Kerber, Director, IoT Strategy, Parks Associates

2:15 PM   Industry Insights: Next Stages of Growth

This interactive discussion explores the factors necessary to drive the smart home and IoT markets into the mass market.

Jean-Pierre (JP) Abello, Sr. Director, Global Engineering R&D, Nielsen

Greg Berkin, Managing Director, Concours Ventures

David Meyers, Chief Commercial Officer, Grid4C

Jeff Patton, GM Connected Home Products, GE Lighting

Discussion led by Dina Abdelrazik, Research Analyst, Parks Associates

3:00 PM   Wrap-up & Refreshments

CONNECTIONS™ Welcome Session - View Conference Agenda | Register Now
 

Connected Health and IoT: Technology Innovators and Disruptions

Workshop Presenters

 Harry Wang - Connected Health Research at Parks Associates

Harry Wang

Jennifer Kent - Parks Associates connected health research

Jennifer Kent

Patrice Samuels - Support and Privacy IoT Research at Parks Associates

Patrice Samuels

8:15 AM   Registration Open

8:45 AM   Welcome: Setting the Stage

9:00 AM   Adoption & Usage of Connected Health Devices and Applications

This presentation provides an overview of health and wellness device adoption and usage including factors related to remote health monitoring, fitness activity tracking, frequency of device use, and rates of abandonment.

Presentation and discussion led by Harry Wang, Sr. Director, Research, Parks Associates

9:45 AM   Industry Insights: Smart Home and IoT for Connected Health

Health and wellness applications and services are carving out a role in the smart home, with the promise to provide peace of mind and healthier living. Connected home systems and services can also be leveraged to support consumers’ health and wellness needs. This session focuses on current developments in connected health and charts the next steps for a more holistic connected home experience.

Anoo Nathan, Founder & CEO, Smart Monitor Corp.

Kian Saneii, Founder & CEO, Independa

Nathan Treloar, President & COO, Orbita, Inc.

Discussion led by Harry Wang, Sr. Director, Research, Parks Associates

10:45 AM   Coffee Break

11:00 AM   Independent Living and Caregiving Market

This presentation provides consumer data on U.S. caregiver and patient populations as segments for connected health and independent living solutions. The aging, the homebound, and patients with chronic conditions and their caregivers are key users of connected health solutions. Parks Associates’ connected health research team shares insights on these consumers and strategies to design IoT solutions to meet their needs and produce better health outcomes.

Presentation and discussion led by Jennifer Kent, Director, Research Quality & Product Development, Parks Associates

11:30 AM   Industry Insights: From Hospital to Home: Partnering for Success

This session highlights the role of technology in keeping patients out of the emergency room and ways that insurers, hospitals, and tech firms can shorten hospital stays by making home a comfortable venue for post-discharge care.

Bill McIvor, Executive Vice President/Chief Development Officer, SeniorLink

Jorge Perdomo, SVP Corporate Strategy & Development, MivaTek

Dr. Joseph Smith, President and CEO, Reflexion Health 

Presentation and discussion led by Harry Wang, Sr. Director, Research, Parks Associates

12:15 PM   Networking Lunch

1:15 PM   Consumer Insights: Product Features, Buying Patterns, Trends

This presentation highlights new consumer research, including adoption patterns and purchase triggers for connected health technologies, devices, and applications. Parks Associates presents consumer preferences for device features and customer segmentation based on healthy living lifestyles, propensity to change behaviors, and familiarity with and use of technologies in their daily life.

Presentation and discussion led by Harry Wang, Sr. Director, Research, Parks Associates

1:45 PM   Support Opportunities in Connected Healthcare

Industry standards and consumer expectations in healthcare elevate the already strong need for support in IoT operations. This presentation examines the unique support and data protection needs in healthcare and analyzes strategies to align current solutions with this growing area in the IoT.

Terry Duesterhoeft, President & CEO, A&D Medical

Presentation and discussion led by Patrice Samuels, Senior Analyst, Parks Associates

2:15 PM   Industry Insights: Next Stages of growth

This interactive discussion summarizes the day’s main topics and analyzes the future role of connected health in the smart home, including crossover opportunities with other IoT categories as well as the challenges in consumer privacy and data security for sensitive health data.

Oliver Cockcroft, Product Architect, Ayla Networks

Casper de Clercq, General Partner, Norwest Venture Partners

Kenneth Wacks, President, Home, Building & Utility Systems

Discussion led by Jennifer Kent, Director, Research Quality & Product Development, Parks Associates

3:00 PM   Wrap-up & Refreshments

CONNECTIONS™ Welcome Session - View Conference Agenda | Register Now