"security" articles

COVID-19 has redefined the market for security and related smart home devices, with both positive and negative factors emerging in this new environment. From the very beginning of the pandemic, many people, unwilling to risk exposure to COVID-19, have avoided circumstances where an installation or repair technician would enter their home. This cramps growth for traditional security systems but heightens the willingness to acquire self-install security systems. Countering this...
 
by Parks Associates | May. 19, 2021
Tags: security, smart home, Whitepaper
Parks Associates continues its 25th annual CONNECTIONS:The Premier Connected Home Conference with a session on May 25, State of the Smart Home , and Pro-Installers and Home Technologies . Mark Owen Burson , VP, Marketing & Product Management, Nice , was introduced as a speaker of Pro-Installers and Home Technologies during the Executive Q&A session, where he and Jennifer Kent, Vice President, Research, Parks Associates , will discuss the evolution of the smart home....
 
Security stalwart ADT and satellite TV service provider DISH Network announced a partnership to expand access to ADT’s smart home security products through DISH’s nationwide network of smart home professionals. OnTech Smart Services is a subsidiary of DISH launched in 2019 as a competitor to Geek Squad that will also serve as an installation provider for ADT security products and services. The partnership will allow DISH to market, sell, and install ADT smart home security products...
 
by Amanda Kung | Feb. 26, 2021
Tags: home safety, security
Parks Associates recently hosted its 15th annual CONNECTIONS TM Summit: Smart Home Growth Strategies. The conference took place virtually January 14, in cooperation with CES® 2021. This one-day event featured sessions on smart home technology and services, connected health, data privacy, value-added services, and home security. During the session, Privacy and Security: Protecting Consumer Interests , Parks Associates Senior Analyst, Patrice Samuels , moderated a panel of...
 
Data privacy and security concerns are consistently among the top purchase barriers for those not owning smart home devices. Parks Associates will host the CONNECTIONS Summit  Privacy & Security: Protecting Consumers session on Thursday, January 14 from 3:45 p.m. - 4:30 p.m. CT. This session will be moderated by the firm's senior analyst, Patrice Samuels . In this session, industry experts Paula Al-Soufi, Director, Solution Offering, F-Secure , Aleem...
 
by Parks Associates | Jan. 11, 2021
Tags: CES, CONNECTIONS, security, smart home
Today, advances in home security and safety devices offer consumers an increasing array of solutions to help them trade in worry for peace of mind. As smart home security devices grow in familiarity, value, and affordability, these alternatives will close the divide from traditional security systems.  On Thursday, January 14, from 1:00 p.m. - 1:45 p.m. CT, Parks Associates will host its CONNECTIONS Summit session  Home Security Growth: DIY and Pro Channels ,  which...
 
by Parks Associates | Jan. 7, 2021
Tags: CES, CONNECTIONS, home safety, security
Earlier in August, Google announced a $450 million investment in security stalwart ADT. The partnership represents an ecosystem expansion for both players that increases their visibility and value to new existing customers by creating the next generation of smart home security offerings. Then, a few months later, Google unsurprisingly discontinued its three-year-old Google Nest Secure alarm system, seemingly to make way for its future collaboration with ADT. The partnership will be...
 
by Amanda Kung | Dec. 29, 2020
Tags: Google, security
The residential security industry must adapt to challenges brought by COVID-19. The pandemic inhibits in-home installation, places financial pressure on some customers, and requires new precautions and procedures for company employees. COVID-19 has increased online transactions for self-installable systems and devices due to social distancing practices, resulting in heightened demand for remote technical support. Parks Associates 2020 Security Dealer Survey finds that a majority of...
 
by Amanda Kung | Nov. 30, 2020
Tags: COVID-19, security, tech support

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