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Speaker Biographies

John Butrim John Butrim, Vice President - Multifamily, HOA & Builder, ADT Multifamily

John Butrim serves as ADT’s Vice President of Multifamily, Builder and HOA and has more than 15 years of smart home and security experience. In this role, John is responsible for driving the vision, growth, and go-to-market of these three verticals.

Over the past 4 years, John has led the transformation of ADT Multifamily from enterprise security solutions to being a fully integrated smart home platform, capped off with the 2022 acquisition of IOTAS. The combination of IOTAS, and other ADT offerings like Solar, Commercial and Safe by ADT provides a safe, smart, and sustainable solution for Multifamily owners and operators. John received his B.A. in Marketing and Finance from Loyola University of Baltimore and his MBA from the Kellogg School of Management at Northwestern University.

Guillermo Rivas Guillermo Rivas, Vice President, New Business Development, Cox Communications

As the Vice President of New Business Development for Cox Communications, Guillermo Rivas manages the teams responsible for building strategic relationships with developers, builders and owners of apartments, condominiums or single-family projects. In this role, he helps develop programs for the builder community to maximize the return of their investment through Cox’s advanced fiber to the home network, Pre-enabled Wi-Fi feature Quick Connect, Managed Wi-Fi and IoT network solutions that improve the Resident experience.

Prior to joining Cox, Guillermo has held various leadership positions with Time Warner Cable and Comcast Communications. Guillermo has over 25 years of Marketing, Operations, New Product Development and Sales experience in the Telecommunications industry. 


Kristen Hanich Kristen Hanich, Director of Research, Parks Associates
Twitter ID: @KristenAtParks
Website: http://www.parksassociates.com

INDUSTRY EXPERTISE: Consumer electronics, mobility services and devices, connected health and wellness

Kristen Hanich heads Parks Associates' consumer electronics and mobility research, with expertise in other verticals including connected cars, mobile networking, healthcare, wellness, and independent living. She leads a mix of custom and syndicated research projects throughout the year, with a focus on major players and emerging trends. Kristen specializes in bridging the gap between data-driven and narrative approaches to understanding the consumer markets via a mix of qualitative and quantitative research approaches.

Kristen has dual master's degrees in applied anthropology and public health from the Universities of North Texas in Denton and Fort Worth. She earned her BSc in health at the University of Texas at San Antonio and has a graduate certificate in Geographic Information Systems.

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Jennifer Kent Jennifer Kent, Vice President, Research, Parks Associates
Twitter ID: @JenniferMKent
Website: http://www.parksassociates.com

INDUSTRY EXPERTISE: Connected Health, Connected Home Technologies and Services, Connected Entertainment Products and Services

Jennifer manages the research department and Parks Associates' process for producing high-quality, relevant, and meaningful research. Jennifer also leads and advises on syndicated and custom research projects across all connected consumer verticals and guides questionnaire development for Parks Associates’ extensive consumer analytics survey program. Jennifer is a certified focus group moderator, with training from the Burke Institute.

Jennifer earned her PhD in religion, politics, and society and an MA in church-state studies from Baylor University. She earned her BA in politics from the Catholic University of America in Washington, DC.

Chris White Chris White, Research Director, Parks Associates
Twitter ID: @cwhiteinsights
Website: http://parksassociates.com

Chris is a Senior Researcher with Parks Associates, covering the connected home market. He was previously a Director of Insights at PeopleMetrics in Philadelphia and the Data Manager of a youth-serving collaborative in New Orleans. He has performed research for companies in a variety of industries, including the telecom/ISP space.

Chris earned his BBA in Marketing from the College of William & Mary and his MBA in Marketing and Finance from American University.

For immediate questions, contact Parks Associates.

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