Parks Points

Wednesday, July 17, 2019

Sixth annual Connected Health Summit to address future innovations in healthcare

New research from Parks Associates reveals 15% of US broadband households have used a telecare service in the past 12 months. Also, 22% of US broadband households have used a self-diagnosis app, such as iTriage, WebMD, Symptomate, and Ada, in the past 12 months. As whole populations become more connected and more knowledgeable about their personal health, they will look for frictionless experiences, which in turn will lead to a stronger, more resilient healthcare system that achieves more

Friday, June 21, 2019

What Shifting Data Use Means for Pay-TV and Video Services

For many in the pay-TV industry, Netflix was the first wake-up call that a new-generation of online or technology companies could have a significant impact on their pay-TV business.
Over a 10-year period, Netflix grew from a U.S.-only DVD-by-mail service to a force in the international video entertainment industry. Netflix's service is available in more than 190 countries, and it has approximately 149 million subscribers worldwide.
YouTube, which launched in more

Monday, June 10, 2019

Top Trends in Smart Home, Home Security Examined at CONNECTIONS Conference

From May 21-23, more than 600 executives from around the world gathered in San Francisco for the 23rd annual CONNECTIONS: The Premier Connected Home Conference, hosted by leading IoT research firm Parks Associates.
The executive research conference hosted over 300 companies from the smart home and security industry and featured presentations from Parks Associates’ leading analysts and visionary sessions featuring executives in the connected entertainment and digital home more

Thursday, May 02, 2019

AI Raises the Bar for Home Network Security

Consumers are becoming increasingly concerned about the hacking of their devices and data as they hear about more data breaches and have their own experiences with issues such as ransomware, identity theft and botnet attacks.

Concerns about data security also have been shown to increase with ownership of more connected devices. Currently, U.S. broadband households own an average of 10.4 connected devices -- including entertainment, smart home, smart speaker and connected health

Saturday, March 30, 2019

WiFi, Managed Services and the Home Network: Solving In-Home Connectivity

Home networks are a key building block for today's connected home systems and products, and wireless is the dominant method of connectivity for a variety of smart home, computing and entertainment devices. As a result, loss of wireless connectivity can be disruptive to the user experience and seriously impair the value proposition of computing and entertainment devices.

More than 30 percent of computing and entertainment device owners reported loss of wireless connectivity last year, more

Monday, February 18, 2019

Voice-Controlled Online Entertainment Gaining Traction

Smart speakers are becoming a more common platform for controlling connected entertainment due to a rapid increase in popularity and ease of use. Household penetration of smart speakers is expected to reach 47% among U.S. broadband households by 2022, according to Parks Associates research. New entrants in the voice-first connected CE market, include Samsung, Roku and Facebook.

The average U.S. broadband household in 2018 had 8.8 connected computing, entertainment, or mobile devices, all more

Wednesday, January 30, 2019

Expanding Use Cases in Virtual Reality

In a recent survey, 25% of broadband households indicated they were familiar with some type of VR technology, but just 8% actually owned a headset, Parks Associates researchers found.

While ownership has grown significantly over the past two years, VR headsets have not experienced the explosion in adoption that has characterized connected devices like smartwatches and smart speakers. Most consumers view VR headsets as a luxury niche product.

Gaming remains at the heart of VR more

Thursday, January 03, 2019

Smart Home Key Trends

The consumer IoT and smart home industries have achieved a key long-term goal — they have generated sufficient consumer interest and subsequent purchase intentions to move adoption of smart home solutions into the early majority, along with strong increase in the number of multidevice households. Research from Parks Associates shows 17 percent of U.S. broadband households own both an internet-connected entertainment device and a smart home device, and 13 percent own both a connected health more

Thursday, December 06, 2018

The Shift of Live Content from Traditional Broadcast TV to Online

The shift of live content from traditional broadcast television to online sources has significantly changed the video industry, especially with the news media. The rise of live online alternatives extends those capabilities to nontraditional voices in the digital realm, including bloggers, social media influencers, independent video creators, digital networks, and over-the-top news services. The combination of digital creators and more professional digital networks, like Cheddar, offers more

Thursday, October 11, 2018

Challenges and Opportunities with Voice Control in Connected Entertainment

Smart speakers are becoming a more common platform for controlling connected entertainment due to a rapid increase in popularity and ease of use. Household penetration of smart speakers is expected to reach 47 percent among U.S. broadband households by 2022, based on Parks Associates estimates.

New entrants in the connected consumer electronics market, including Samsung, Roku and Facebook, are likely to make announcements about new voice-controlled speakers at CES 2019 in order to claim more

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