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Kristen Hanich

Director of Research

INDUSTRY EXPERTISE: Consumer electronics, mobility services and devices, connected health and wellness

Kristen Hanich heads Parks Associates' consumer electronics and mobility research, with expertise in other verticals including connected cars, mobile networking, healthcare, wellness, and independent living. She leads a mix of custom and syndicated research projects throughout the year, with a focus on major players and emerging trends. Kristen specializes in bridging the gap between data-driven and narrative approaches to understanding the consumer markets via a mix of qualitative and quantitative research approaches.

Kristen has dual master's degrees in applied anthropology and public health from the Universities of North Texas in Denton and Fort Worth. She earned her BSc in health at the University of Texas at San Antonio and has a graduate certificate in Geographic Information Systems.

Free Resources

Revenues for MDU tech amenities to reach nearly $3 billion in 2025
Multifamily properties are deploying electronic access control systems to meet expectations and enhance security
Twenty-four percent of multifamily owners/operators have a smart building provider or aggregator
Verizon, T-Mobile, Move to Acquire Leading Fiber Providers
Nearly 50% of US internet households own and use a wearable
Twelve percent (12%) of internet households plan to buy a smart ring, the newest type of wearables for digital health
Top subscription services turn to bundling and partnerships to drive acquisition and retention
Parks Associates: Current subscribers see fixed wireless access from mobile network operators as worth the cost
Exploring the Advancements & Market Dynamics of Wi-Fi 7
36% of MDU residents indicate EV charging access is important for future home considerations
Managed Wi-Fi is preferred in MDUs for its widespread availability, ease of use, and ability to support IoT devices
The Smart Money: Access Control's Role in Multi-Family Housing
Parks Associates announces keynote speakers from ADT Multifamily, World Cinema, and Cox for inaugural Smart Spaces: Apartments, Hospitality, and Community Living
One More Thing…Apple Unveils Vision Pro Mixed-Reality Headset at WWDC23
Majority of property owners and managers cite appeal of smart door locks
72% of smart home product owners are concerned with personal data security
Smart watch adoption jumps from 30% in 2022 to 35% in 2023
Connectivity and smart home tech are driving transformation of multifamily housing
Subscribers who get five or more value-added services give their service provider a net promoter score of +60
Parks Associates Addresses Growth of Broadband PropTech Market April 17-18 at Smart Spaces

Research

New Competition in Broadband: 5G Home Internet & Fiber
Smart MDUs: Property-Provided Internet and Smart Devices 2024
Broadband Market Tracker Q3 2024
Home Services Dashboard Q3 2024
Single-Family Renters: Connectivity & Smart Home
Preparing For EV Adoption in Multifamily: The Coming Wave
Broadband Market Tracker Q2 2024
Residential Security Forecast 2024
Managed Wi-Fi: MDU Resident Demand and Preferences
Multifamily Access: Riding the New Tech Investment Wave
Home Services Dashboard Q2 2024
Scaling Connectivity for Multifamily Properties
Home Services Dashboard Q1 2024
Wearables: Advances in Health & Safety
Broadband Market Tracker Q1 2024
Effective Bundling: Pain Points and Expectations from Subscription Leaders
Home Services Dashboard Q4 2023
Smart Properties: The Value of IoT for MDUs
Smart Tech for Multifamily Properties: Understanding ROI
Home Internet Evolution: 5G Competition and Value-Added Services
Phone:
972-490-1113
Mailing Address:
5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
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