Providing market intelligence for more than 35 years

In The News

2016 Is A Year Of Smart Home '... Still Valid?

According to the report, the market research firm Parks Associates, Mr. Associates (Parks Associates), and is one of five households currently use broadband services hold the smart home devices that that is much more advanced than when we started using the smart home devices show. analyst Brad Russell Parks Associates, said the findings in many ways.

From the article "2016 Is A Year Of Smart Home '...Still Valid?" by Ed Oswald.

Previously In The News

What Apple Can Learn From Its TV Failures

A new report from market-research firm Parks Associates places Apple fourth in terms of market share for streaming media players like the Apple TV, a sign that consumer infatuation with Apple products...

OTT Video Churn Steady at 19%: Study

Parks Associates attributes a chunk of that OTT churn to consumer experimentation. “These are not free trials but instances where consumers are spending real money to try out new OTT services. One-...

3 Stocks to Tap the Connected TV Boom

One of the biggest beneficiaries has been connected TVs. As the move from linear TV to streaming gains steam, consumers are increasingly relying on dedicated devices to deliver the best experiences. T...

YouTube TV goes live in Google's biggest swipe at Comcast yet

The name YouTube alone carries weight as a signifier of people’s viewing habits migrating online. And for networks taking part in YouTube TV’s launch, that could make coming aboard the service seem li...