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19% Cancel Internet-Connected TV Services, 19% To Add Them

February 06, 2017

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Nearly a fifth (19%) of U.S. households say they have canceled at least one over-the-top (OTT) Internet-based TV service within the last year, according to new research from Parks Associates.

However, that churn rate has decreased slightly from 20% in the year prior, according to Parks.

Households with over-the-top subscriptions currently pay less than $8 per month on average for those services and $8 per month on physical media purchases and rentals such as DVDs, according to Parks.

From the article "19% Cancel Internet-Connected TV Services, 19% To Add Them" by Chase Martin.

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About Parks Associates

19% Cancel Internet-Connected TV Services, 19% To Add Them

Previously In The News

A Third Of Consumers Get News From Social Media

Report: Pay-TV Subscriptions to Drop 27% by 2024; Streaming Apps to Pick Up the Slack

Will One Bot Rule Them All?

Roku's early success magnifies Blue Apron, Snap failures

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