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20% of Broadband Homes Now Get TV Via Antenna

While many of our regulars have realized the benefits of an over the air antenna for years, it's a phenomenon that more recently has caught on among Millennials and younger broadband subscribers looking to avoid over-priced and bloated cable TV bundles. And according to a new study by Parks Associates, one in five US broadband households now use an antenna as their primary mode of consuming television. That's up from 16% back in 2015, and the phenomenon shows no indication of slowing down.

From the article " 20% of Broadband Homes Now Get TV Via Antenna" by Karl Bode. 

Previously In The News

Over 24% Of U.S. Broadband Households Will Have An IP Camera By 2020, Says Research Firm

Smart home applications may still be seen as a novelty, but in-home security is on the rise with Parks Associates forecasting that about 24 percent of U.S. broadband households will have an IP camera...

More Than 50% Of U.S. Broadband Households Will Have A Smart Home Controller By 2020

Parks Associates today announced three new NUMBERS™ products focused on key IoT categories, including U.S. and global forecasts for IP cameras, home security, and smart home controllers through 2020....

Year In Review: Cyber Attacks On IoT Devices, Networks Grow In Intensity

Mirai, and other similar attacks, could become an even larger problem as more consumers continue adopt IoT devices at the home. Indeed, IAB revealed in its recent study that two-thirds, or 62 percent,...

Broadband Household Smart Home Device Ownership Rose 7% In 2016, Parks Associates Says

Broadband availability may be far from ubiquitous in the United States, but in the homes where a connection is present a new Parks Associates survey revealed that 26% now own a smart home device, up f...

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