Providing market intelligence for more than 35 years

In The News

2016 Residential Market Report: Smart Money’s on More Interactive Controls

The Annual Residential Market Report fielded online responses between Aug. 18 and Sept. 25. This has proven to be another solid business year for security dealers, albeit not forecast by Parks Associates to be as robust as 2015 or 2014.

The latter experienced much higher than standard growth as the economy began its recovery and pent-up demand was clearly demonstrated in the market. With a net of nearly 2.8 million new security system sales (after attrition and replacement calculated) in 2014, the following year experienced strong but more normal net sales of about 2 million systems.

From the article "2016 Residential Market Report: Smart Money’s on More Interactive Controls" by Tricia Parks.

Previously In The News

Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...

Has The Smart Home Found A New Voice?

"Over 70% of voice-recognition users are satisfied with the experience of using this solution on their smartphones, which is driving experimentation with this functionality on other platforms, includi...

Sony Goes All In on PlayStation

Sony hasn’t had much to cheer about over the past decade. Samsung and Apple crushed its smartphones, and even its TV business was eclipsed by rivals from China and South Korea. So forgive the proud ho...

For Cord Cutters, AT&T’s New Virtual Cable Service An Unlikely Solution

Each is a decent enough product, but they’ve generated hardly any interest from consumers. Research firm Parks Associates estimated in October that after 18 months, Sling TV had signed up only 1 milli...