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23% Of Millennials Are OTT-Only Broadband Households

July 05, 2016

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OTT

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Nearly a quarter of millennial heads of household are over the top (OTT)-only, which is higher than the national average of 15% among US broadband households.

According to research from Parks Associates, 61% of millennials subscribe to both pay TV and OTT services, which is also higher than the national average of 52%.

From the article "23% Of Millennials Are OTT-Only Broadband Households" by Monica Heck.

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About Parks Associates

23% Of Millennials Are OTT-Only Broadband Households

Previously In The News

Netflix Is Killing It—Big Time—After Pouring Cash Into Original Shows

Routers Are Pretty Now, Because They Have to Be

Consumers Show Low Demand For Connected Health, Parks Finds

Consumers' Dependence on Broadband Gives Comcast a Streaming Opportunity

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