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23% Of Millennials Are OTT-Only Broadband Households

July 05, 2016

pay TV

OTT

millennials

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Nearly a quarter of millennial heads of household are over the top (OTT)-only, which is higher than the national average of 15% among US broadband households.

According to research from Parks Associates, 61% of millennials subscribe to both pay TV and OTT services, which is also higher than the national average of 52%.

From the article "23% Of Millennials Are OTT-Only Broadband Households" by Monica Heck.

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About Parks Associates

23% Of Millennials Are OTT-Only Broadband Households

Previously In The News

Almost 50 Percent Of Smart Home Devices Are Self-Installed, Report Finds

OTT Churn Rate At 19 Percent In The U.S.

Study: Netflix Has Lowest Churn Rate Among OTT Services

Sling TV, Showtime, CBS Gaining Ground in OTT Share

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