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3 Upgrades to See on the Next Apple TV

We've been saying for more than a year that Apple TV is due for a major makeover; compared to competitors such as Roku, Chromecast, and Amazon Fire TV, the streaming media player is clearly dated—the last refresh appeared in 2013. Apple fans need not worry, though. It sounds like that overhaul will finally arrive in about two weeks, in the form of a fresher look, a new operating system, and some enhanced features.

The timing—linked to the Sept. 9 press event for the new iPhone 6—couldn't be better. A survey released last week by market research firm Parks Associates has revealed that, based on 2014 sales, Apple has slipped to number four in the streaming media player market, trailing not only Roku and Chromecast, but also Amazon Fire TV.

From the article "3 Upgrades to See on the Next Apple TV" by James K. Willcox.

Previously In The News

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Get ready for TiVo in the cloud, DVR box optional

"User experience defines the operator's video services for consumers," said Brett Sappington, senior director of research at Parks Associates in a statement. "Every pay-TV service and streaming video...

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The percentage of U.S. broadband households that use digital antennas in their homes increased to 20% near the end of 2017, up from 16% in early 2015, according to Parks Associates. "Increasingly,...

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