Providing market intelligence for more than 35 years

In The News

38% of U.S. Households Have 2 or More OTT Subscriptions

Among broadband-enabled households in the United States, 69 percent subscribe to at least 1 over-the-top (OTT) video service, while 38 percent subscribe to at least 2, reports research company Parks Associates. What's more, households with 3 or more OTT subscriptions are the fastest growing category. In 2016, 10 percent of households with broadband had 3 or more subscriptions; in 2017, 15 percent did.

Those subscription services are seeing a lot of use. Almost half of U.S. households with broadband have streamed subscription OTT video in the past 30 days. That beats out the 31 percent that have streamed free content in the past 30 days.

From the article "38% of U.S. Households Have 2 or More OTT Subscriptions" by Troy Dreier.

Previously In The News

How Digital Service Providers Are Challenging AT&T

Eero is not alone. Luma Home Inc., Ignition Design Labs, Securifi, and Torch all offer competitive routers with features once only seen in large enterprises. “New routers are seeking to address severa...

Parks Associates: 42% of Consumers Aged 24-34 Own A Connected Health Device

37% of consumers aged 18-24 own a connected health device, while 42% of consumers aged 24-34 own one, according to research from Parks Associates. Among consumers 65 and older, 31% own a connected hea...

HealthTap Launches Virtual Care Certification Program For Doctors

Virtual care is on the rise – more than 200 million people used virtual care services in 2015, and it is estimated that more than 50 percent of doctor visits could be converted to virtual appointments...

Competing Tech Support Startups Merge To Provide More In-home Help

The U.S. tech support sector is worth about $30 billion annually, according Reuters citing research by Parks Associates. HelloTech’s competition includes the Geek Squad, which is run by electronics re...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive