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In The News

43% Plan To Purchase A Smart Home Device This Year: Study

“Having smart home devices pre-installed in the home creates an immediate opportunity to demonstrate specific value propositions in safety, energy management and convenience,” stated Patrice Samuels, senior analyst, Parks Associates. “It also opens avenues for ongoing services, such as tech support and data management, that are key to ensuring a positive user experience.”

Nearly a quarter of broadband households own at least one smart home device, according to Parks. Of consumers who do not own or plan to purchase a smart device, 54% do not perceive that such a device wouold benefit their lives.

From the article "43% Plan To Purchase A Smart Home Device This Year: Study" by Chuck Martin.

Previously In The News

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Research from Parks Associates shows that over the past six years, self-installed home security systems are gaining momentum, slowly, but traction no less, over professionally installed systems. Recen...

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CE research data from Parks Associates finds 36% of US broadband households who returned a specified CE or smart home device in the last 12 months cited difficulty in setup, installation, and usage as...

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