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63% In U.S. Say They Are Not Aware Of Virtual Reality

December 07, 2016

The study from Parks Associates found that more than half (63%) of U.S. households say they are not familiar with or know nothing about VR.

Younger generations appear to be more familiar with virtual reality, with twice as many Millennials saying they are interested in purchasing a VR headset by the end of this year. Within that age range, 12% of males said they intend to purchase a VR headset and 5% of females said the same, according to Parks.

From the article "63% In U.S. Say They Are Not Aware Of Virtual Reality" by Chase Martin.

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63% In U.S. Say They Are Not Aware Of Virtual Reality

Previously In The News

Apple Preps Amazon Echo Rival – Is This The Connected Intelligence Moment?

The Top Retailers in Home Entertainment 2019: The Golden 12

Report: Pay-TV Subscriptions to Drop 27% by 2024; Streaming Apps to Pick Up the Slack

Report: Viewers Say Churn is Based on Lack of New, Original Content

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