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In The News

Ad Age @ CES: 5 Things We Learned About the Connected Home

January 09, 2018

smart home

CES

insurance

Insights

streaming devices

Historically, insurance companies' main relationship with consumers has been reminding them to pay their bills or coming to the rescue when something bad happens. Smart homes present those companies with the opportunity to forge deeper ties with their customers, says Jennifer Kent, director of research quality & product development at Parks Associates.

From the article "Ad Age @ CES: 5 Things We Learned About the Connected Home" by Megan Graham.

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Apple Reportedly Plans To Revamp Its Apple TV+ App

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Over 350 streaming services have been tracked in North America alone, according to data from research firm Parks Associates – a vastly different market from digital video’s origins in 2007. “The sh...

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About Parks Associates

Ad Age @ CES: 5 Things We Learned About the Connected Home

Previously In The News

Streaming Users Could Save $366 per Year by Switching to Ad-Supported Streaming; Average Customer Has 5.6 Services

Apple Reportedly Plans To Revamp Its Apple TV+ App

You Can Save Over $350 a Year on Streaming Services If You Don’t Mind Commercials

Americans Are Spending Less on Streaming in 2023 As Cord Cutters Cut Back

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