Providing market intelligence for more than 35 years

In The News

AI, Sensors and Video Surveillance Verification: Home Security Innovations You Need to Know

Video analytics applications employ artificial intelligence to detect and identify persons, objects, animals, packages, license plates and other subjects of interest visible in video camera feeds. Video analytics can also be fused with other contextual sensor data to validate the meaning and intent of the video subject, a critical issue in security use cases.

Advances in enterprise video analytics are trickling down to consumer applications as chip, sensor and Cloud computing costs become more affordable, but these are still early days with relatively simple applications.

Video processing can occur at the edge device, on an edge or on-premises server, in the Cloud, or a hybrid combination. Consumers are willing to pay for video verification as well. Parks Associates data finds that 50% of current subscribers will purchase add-on video verification for $10 per month.

From the article "AI, Sensors and Video Surveillance Verification: Home Security Innovations You Need to Know" by Dina Abdelrazik. 

Previously In The News

New Strategies For Growth: Insights From The PowerHouse Alliance

According to Parks Associates, smart home device adoption is increasing, with nearly 30% of U.S. internet households now having three or more smart home devices. Additionally, as we are seeing smart h...

Smart Technology for a superior customer experience

In a recent Parks Associates study, residents consistently provided higher ratings for properties that provided smart home devices versus those that didn’t. Roughly 74% of participants* rated energy s...

60% Consumers Trust Self-Monitored Home Security, Survey by Parks Associates Reveals

Recent findings from Parks Associates indicate a significant shift in consumer attitudes towards home security, with a majority now leaning towards self-monitored systems over traditional, professiona...

Cable and wireless lobbyists clash over the future of FWA

According to new numbers from Parks Associates, 66% of 5G FWA subscribers consider their plans to be set at a fair or good price, while 62% report that it is easy to contact someone for customer servi...