Providing market intelligence for more than 35 years

In The News

AI, Sensors and Video Surveillance Verification: Home Security Innovations You Need to Know

Video analytics applications employ artificial intelligence to detect and identify persons, objects, animals, packages, license plates and other subjects of interest visible in video camera feeds. Video analytics can also be fused with other contextual sensor data to validate the meaning and intent of the video subject, a critical issue in security use cases.

Advances in enterprise video analytics are trickling down to consumer applications as chip, sensor and Cloud computing costs become more affordable, but these are still early days with relatively simple applications.

Video processing can occur at the edge device, on an edge or on-premises server, in the Cloud, or a hybrid combination. Consumers are willing to pay for video verification as well. Parks Associates data finds that 50% of current subscribers will purchase add-on video verification for $10 per month.

From the article "AI, Sensors and Video Surveillance Verification: Home Security Innovations You Need to Know" by Dina Abdelrazik. 

Previously In The News

Amazon just announced 5 offerings to shake up the home security market

It also hopes to bring new consumers into the market. The US smart home market has long been plagued by slow growth, largely due to device and platform fragmentation and high prices. However, consumer...

Pay-TV, OTT partnerships shake up competitive landscape

Over a half of US broadband households have a combination of pay-TV and at least one OTT service, Parks Associates found. Also, the research found that approximately 33% of cord-cutters would have sta...

Roku beats Q1 estimates as linear TV dies out

Broadly, Roku has been able to capitalize on the secular viewership shift from linear TV to OTT platforms. In August 2017, Parks Associates found that Roku had a 37% share of the streaming media playe...

PeerLogix sees momentum from demand-side integration

TV audiences have fractured, with over half of US households streaming OTT content daily, according to recent Parks Associates research. Advertisers have followed suit, and 2016 marked the first year...