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Alexa Poised To Play A Bigger Role This Amazon Prime Day

June 29, 2017

In a press release, Amazon singles out “voice shopping” more “Alexa-exclusive deals” for members with an Amazon Echo, Echo Dot, Echo Show, Amazon Tap, compatible Fire TV or Fire tablet.

“Amazon is exclusively targeting its consumers who have an Alexa-enabled device, offering early-bird access to their Prime Day deals,” notes Dina Abdelrazik, Analyst, Parks Associates. “This will mark the second year that Amazon pushes ‘voice shopping’ with Alexa-exclusive deals.”

From the article "Alexa Poised To Play A Bigger Role This Amazon Prime Day" by David Kaplan.

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Alexa Poised To Play A Bigger Role This Amazon Prime Day

Previously In The News

Can Traditional TV Keep Up In A Digital-First World?

Report: Viewers Say Churn is Based on Lack of New, Original Content

Nearly 50 Percent Of U.S. Broadband Households Used A Voice-Activated Digital Assistant in 2017

Report: Streaming TV Churn Drops 48% Over Two Years, Hits Lowest Point in History

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