Providing market intelligence for more than 35 years

In The News

Almost 50% Smart Home Devices In U.S. Are Self-Installed, Parks Associates Finds

Wireless home security sales are increasing, as almost one-half of home security owners in the U.S. have a home security system that connects wirelessly to sensors, according market research firm, Parks Associates.

"The emergence of 'monitor-it-yourself' and hybrid professional monitoring options for self-installed devices is a key trend for the smart home in 2016," said Brad Russell, Research Analyst, Parks Associates. "Almost 50% of smart home devices currently in U.S. broadband households are self-installed, by the owner or by the owner's friends or family members. These advanced monitoring solutions present an avenue for security companies, service providers, and users to generate more value from these self-installed devices."

From the article "Almost 50% Smart Home Devices In U.S. Are Self-Installed, Parks Associates Finds" by TechTeam.

Previously In The News

YouTube TV Climbs to Fourth Among US Pay-TV Services

Landing NFL Sunday Ticket was a major factor in YouTube TV’s subscription growth, maintained Eric Sorensen, director for the streaming video tracker at Parks Associates, a market research and consulti...

To save money, Americans are considering ad-supported streaming offers

Tiers with advertising could help stem the loss of financially challenged subscribers from platforms, since according to a Parks Associates study, three out of ten American households unsubscribe from...

Parks Associates Study Finds 30% of Security Dealers Sold DIY Systems in 2023

Parks Associates research finds security dealers are branching out into new areas to bolster revenues and add applications that require or enrich professional installation and monitoring. The firm’s 1...

Analysis: Viewers crave streaming simplicity not more fragmentation

Parks Associates reveals that only 5% of U.S. households rely solely on traditional pay TV. Instead, smart TV apps have emerged as the new living room entertainment hub. From the article, "Analysis...