Providing market intelligence for more than 35 years

In The News

Amazon Fire TV Gains Market Share, Voice Upgrades

About 35.2 million broadband homes -- or 36% of homes with broadband service -- own a streaming media player, up from 27% in 2014, Parks estimates. About 12.7 million bought one in 2015, Parks estimates.

 “Device makers have successfully sold streaming media players to consumers by offering easy access to a variety of content streams, as well as frequent updates that add the latest innovation," said Barbara Kraus, Parks' director of research. "Amazon in particular has benefited by promoting its Fire TV devices in conjunction with the company’s Prime Video service as well as streams from HBO, Showtime, and other premium offerings.”

From the article "Amazon Fire TV Gains Market Share, Voice Upgrades" by Mike Snider.

Previously In The News

Irdeto Makes Big Gains In US Cable With Keys And Credentials Solution

“Flexible content security solutions that can adapt to nearly any delivery environment will be key to protecting content while allowing delivery through different networks, services and devices,” said...

DirecTV Wants To Be The Next Online Substitute For Cable

And plenty of people never signed up for a $100 TV bundle to begin with. Research firm SNL Kagan estimates that about 14.4 million households pay for internet but not TV. AT&T sees the potential marke...

Stocks Focus in Frontline Brokers- AT&T, Inc. (NYSE:T), Square, Inc. (NYSE:SQ)

“As far as a timeline, three to five years seems a little aggressive,” stated Glenn Hower, an OTT analyst at Dallas-based market research firm Parks Associates. “I don’t think it’s possible.” From...

Do YOU give your Netflix password to friends? AI that can track down users who illegally share accounts is unveiled

Synamedia’s new AI isn’t just for small-time fee avoiders. Additional research from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay-TV revenu...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive