Providing market intelligence for more than 35 years

In The News

Amazon reportedly beats Apple TV in 2014 as streaming video gets serious

Amazon’s decision to enter the media streamer business has paid off, according to a study from Parks Associates.

The research firm found that Amazon’s Fire TV and Fire TV Stick took third place in U.S. device shipments last year, overtaking Apple TV. Still, Roku held onto its lead from 2013, with 34 percent of shipments, while Google’s Chromecast remained in second place with 23 percent. Parks Associates says that nearly 20 percent of U.S. homes now own at least one streaming set-top box, while 8 percent own a stick-sized device such as Fire TV Stick, Chromecast, or Roku Streaming Stick.

Apple still hung onto third place in terms of device usage, with 17 percent, compared to 14 percent for Amazon devices. This makes sense given that iOS-powered Apple TV models have been on sale for a few years now. Again, Roku maintains a commanding lead with 37 percent, while Chromecast’s 19 percent doesn’t put it too far ahead for second place.

From the article "Amazon reportedly beats Apple TV in 2014 as streaming video gets serious" by Jared Newman.

Previously In The News

Watch, Meet Smartwatch: Fossil And Misfit Think They're A Perfect Match

Harry Wang, director of mobile and health products research at Dallas-based Parks Associates, said the digital fitness tracker is the fastest-growing category in the connected health device market, an...

iPhone Remains Top Choice of US Smartphone Owners: Report

Apple’s iPhone accounted for 40% of all smartphones in use in the US, according to the latest 360 View, Mobility & the App Economy research released by Parks Associates. Following up on comScore’s...

Amazon, Google, and Roku All Have New Streaming Devices

With more of us now using streaming video services during the COVID-19 pandemic—about three-quarters of all U.S. households subscribe to at least one streaming service, according to research from Park...

Feds break up alleged streaming password theft scheme

Netflix and other streaming services have dealt with a variety of password-stealing schemes and other scams for years. Netflix announced earlier this year it was trying to crack down on password-shari...

Phone:
972-490-1113
Mailing Address:
5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive