Providing market intelligence for more than 35 years

In The News

Amazon's Fire TV Devices Outsold Apple TVs Last Year (Report)

Apple TV needs a refresh, and pronto, if new numbers from Parks Associates are to be believed. The market research outlet reported Friday that Apple TV slipped to fourth place on the list of most-sold streaming devices in 2014.

That list was led by Roku, with 34% of all U.S. consumers who bought a streaming device opting either for a Roku streaming box or stick in 2014. No. 2 was Google with 23%; 14% of consumers opted for a device made by a company other than Apple, Amazon, Roku or Google.

From the article "Amazon's Fire TV Devices Outsold Apple TVs Last Year (Report)."

Previously In The News

Everybody’s Doing It: How People Use Their Smartphones

Smartphones owners can’t keep their content on their phone, a Parks Associates survey of broadband households found. Thirty-five percent of smartphone owners stream music to speakers, and 24 percen...

IoT-Ready Smart TVs: What's The Potential?

Barbara Kraus, Parks Associates director of research, also sees potential. “There are a number of potential use cases for the TV as a smart-home controller,” she said. “The TV display can be used as a...

Apple's Next? Brains Of An iPhone 6S In A 5S Body

Many consumers demanded bigger screens, and the move paid off for Apple. The larger iPhone was Apple’s best seller ever. But not all Apple consumers made the switch. According to research firm P...

Security Cameras Lead Smart-Home Adoption

Networked surveillance cameras are leading the adoption of smart-home technology, Parks Associates said in releasing consumer-survey results during ISC West. Nine percent of U.S. broadband househol...

Phone:
972-490-1113
Mailing Address:
Parks Associates 5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2024 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive