Register

I agree with the Privacy Policy

In The News

Amazon Syncs Alexa With Ecommerce App

March 15, 2017

By breaking into consumers’ smartphones, Alexa can now compete more directly with Apple’s Siri, Ok Google, Facebook M, and Microsoft’s Cortana. (Samsung is also reportedly developing its own voice assistant.)

Today, 40% of smartphone owners already use digital assistants, according to a recent survey conducted by Parks Associates. Not surprising, millennials are most likely to partake (46%). But as the technology continues to improve, and we get more comfortable talking to our gadgets, such services are increasingly becoming common practice.

Nearly three quarters (72%) of consumers who use digital assistants are already satisfied with their capabilities, while more than a third (38%) of those consumers report being very satisfied.

From the article "Amazon Syncs Alexa With Ecommerce App" by Gavin O'Malley.

Previously In The News

Research: Majority of Security System Owners Interested in Warranty Services

How big of a selling point, you may ask? Enough that over two thirds of consumers in a recent Parks Associates study said they are interested in a warranty service when they purchase a professionally...

7 Smart Home Devices You Should Add To Your Space in 2023

If you’re a tech enthusiast, you probably already have a few “smart” appliances. But even if you don’t have any, you likely know someone who does. A report published in October by Parks Associates, an...

CES Recap: Does Consumer Tech Have Value In Healthcare?

And CES has taken notice as well. What once was contained in a tiny corner of one conference hall now has its own dedicated digital health section, where Abbott was showing off the latest in testing t...

Soccer fans more willing to pay to stream than other sports

Parks Associates, a market research and consulting firm, released information that demonstrates sports fans’ willingness to pay more than $20 per month for all games. Over 60% of soccer fans p...

‹
1
2
...
559
560
561
562
563
564
565
566
567
568