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In The News

Antenna-Only Homes Have Doubled Since 2013, Parks Says

According to Parks & Associates, that percentage has nearly doubled since 2013, reaching 15% of homes in 2016.

“Pay-TV subscriptions have dropped each year since 2014, falling to 81% of U.S. broadband households in Q3 2016,” said Brett Sappington, senior director of research for Parks Associates and author of the research company’s 360 View: Entertainment Services in U.S. Broadband Household report (reg. req.).

From the article "Antenna-Only Homes Have Doubled Since 2013, Parks Says" by Daniel Frankel.

Previously In The News

The Exciting World of Wearable Tech in Medical Applications

Parks Associates has reported that smartwatch adoption has jumped by 35 percent in 2023. While smart technology combines aesthetics and function, there have been some new developments in the medical f...

Study: Over-The-Air TV Antenna Interest Remains Strong

According to a fresh report from Parks Associates, one in five U.S. households with internet access in the home possess a television antenna. At the same time, 12% of these households do not have a TV...

Warner Bros. Discovery And Paramount Global In Merger Talks: What It Means For Streaming

“It’s a challenging time for service providers to make the money work,” said Elizabeth Parks, president of Parks Associates. “It makes sense that there will be a lot of consolidation in the market. We...

Smart Homes, Smarter Internet: 11 transformative IoT Trends in Canada

The smart home starts with trendy devices like smart cameras and video doorbells. According to Parks Associates, the US market experienced an increase from 10 percent to 12 percent between 2018 and 20...

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