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Apple Holds On as Dominant U.S. Smartphone Brand in 2015

February 10, 2016

Apple held on to its lead as the top smartphone brand in the United States in 2015, snagging 40 percent of the smartphone market share.

According to a new report from Parks Associates, the tech giant beat out rival Samsung, which had 31 percent of the market share, and LG, which came in third place with 10 percent of the market share.

From the article "Apple Holds On as Dominant U.S. Smartphone Brand in 2015" by Diana Goovaerts.

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Netflix Beware, Hulu Is the Dark Horse That Will Take Over 2016

On the other hand, achieving such a feat may not be as easy it seems. Data published by Parks Associates highlights that during the past 12 months, approximately 50% of Hulu’s subscribers have not opt...

Asthma Apps Needed, Thailand’s ‘Smart City’, More Changes At VA: TTA’s Week

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19% of US Broadband Homes Cancelled an OTT Video Service in the Past 12 Months

Parks Associates announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 months....

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Apple Holds On as Dominant U.S. Smartphone Brand in 2015

Previously In The News

Smartphones driving consumer demand for connected cars to an all-time high

Netflix Beware, Hulu Is the Dark Horse That Will Take Over 2016

Asthma Apps Needed, Thailand’s ‘Smart City’, More Changes At VA: TTA’s Week

19% of US Broadband Homes Cancelled an OTT Video Service in the Past 12 Months

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