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Apple Holds On as Dominant U.S. Smartphone Brand in 2015

February 10, 2016

Apple held on to its lead as the top smartphone brand in the United States in 2015, snagging 40 percent of the smartphone market share.

According to a new report from Parks Associates, the tech giant beat out rival Samsung, which had 31 percent of the market share, and LG, which came in third place with 10 percent of the market share.

From the article "Apple Holds On as Dominant U.S. Smartphone Brand in 2015" by Diana Goovaerts.

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Cracking down on account sharing could encourage those looking to drop a streaming service to do just that, Sarah Lee a research analyst with Parks Associates told USA Today. From the article, "Hul...

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How much will you pay to stream? ESPN, others test the outer limits as competitors file lawsuit

Nearly half of U.S. households canceled a streaming service last year, according to a study published Tuesday by the streaming media analysis firm Parks Associates, with the aggregate cost of those se...

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About Parks Associates

Apple Holds On as Dominant U.S. Smartphone Brand in 2015

Previously In The News

Cable and wireless lobbyists clash over the future of FWA

Hulu, Disney+ cracking down on password sharing after Netflix success: Will more streaming services follow?

OTT Business Model in 2024 – How OTT Platforms Make Money?

How much will you pay to stream? ESPN, others test the outer limits as competitors file lawsuit

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