Providing market intelligence for more than 35 years

In The News

Apple TV set to score big with new deal for FIFA Club World Cup soccer streaming

According to research from media company Parks Associates, pay-TV sports subscription revenue in the United States reached $13.1 billion in 2022 and is expected to keep on growing, with an approximate increase of 73% over the next five years, taking the total to a projected $22.6 billion.

From the article, "Apple TV set to score big with new deal for FIFA Club World Cup soccer streaming" by Héctor Ríos Morales 

Previously In The News

The Sports Broadcast Revolution Will Be Tweeted

According to a recent study by Parks Associates, sports networks like MLB TV and WWE Network ranked number four and number five behind the three big OTT providers (Netflix, Amazon and Hulu) in terms o...

Sony Unveils Slew of New PlayStation Titles

"A lot of enthusiasts are looking forward to the PS4 VR, so it should be a hit during the holiday season," noted Brett L. Sappington, director of research at Parks Associates. Sony's VR offering al...

Quarter Of US Millennials Are OTT-Only

About a quarter (23%) of millennial heads of household in America are over-the-top (OTT)-only households, higher than the national average, according to Parks Associates. parksottAcross the country...

Ad Blockers Are Forcing Biz Model Innovation

Parks Associates warns that consumers might increasingly use ad-blocking solutions while streaming video if the digital advertising methods disrupt their viewing experience. So, service providers and...