Register

I agree with the Privacy Policy

In The News

Apple TV users are mostly Gen X men

November 04, 2015

It's still early days for the new Apple TV, which started shipping Oct. 30. The new device has an upgraded remote and app store that allows gaming, live sporting events and Siri-enabled search.

Sales of the older model had previously trailed competitors such as Roku, Amazon Fire TV and Google's Chromecast, according to separate research by Parks Associates. But Slice's new study indicates the tables have turned: With the addition of the new Apple TV, Apple has the largest share of the streaming TV hardware market, at 31 percent, Slice said.

From the article "Apple TV users are mostly Gen X men" by Anita Balakrishnan.

Previously In The News

TV antenna use surges amid coronavirus outbreak

That’s according to Parks Associates, which said that 25% of U.S. broadband households use an antenna to watch local broadcast TV channels, up from 15% in 2018. The firm said those figures could incre...

Apple releases new streaming TV devices with lower prices

Still, many customers appear drawn to cheaper sticks and pucks made by Roku and Amazon, with the companies commanding 80% of the streaming device market, according to new research shared by Parks...

As ‘Game of Thrones’ Returns, Is Sharing Your HBO Password O.K.?

The effect on the companies’ bottom lines remains unclear, but a study by Parks Associates, a research group, found that sharing cost the streaming video industry $500 million in 2015. One reason t...

Smart thermostats are tough sell, but ComEd hopes rebates boost interest

A study released this month by Parks Associates found only 18 percent of consumers would buy a smart thermostat at $250, but offering a $100 rebate more than doubled the pool of interested buyers....

‹
1
2
...
423
424
425
426
427
428
429
...
719
720
›