Register

I agree with the Privacy Policy

In The News

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

October 24, 2016

pay TV

OTT

streaming

ET Brand Equity

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said.

"After years of attempts to be more than just a 'dumb pipe,' pay-TV operators have come to realize that a smart, flexible pipe can similarly transform their businesses," he said in a recent research note.

From the article "AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?" by www.brandequity.economictimes.indiatimes.com

Previously In The News

Diamond Sports ruling signals new era for local NBA, MLB, NHL streaming rights

A recent survey of 8,000 internet households from Parks Associates found that 42% of internet households in the U.S. say they subscribe to a traditional pay-TV service as of Q3 2024, down from 75% in...

A ‘fair, scaled market’: Why The Trade Desk is launching a TV OS

Smart TVs have quickly become the go-to for TV viewing. According to a new Parks Associates report, which surveyed 8,000 U.S. households with internet access, 68% of respondents have a smart TV, up fr...

Parks Associates: Prime Video is most-used streaming service in U.S.

For the third consecutive year, Amazon’s Prime Video has outranked its competitors as the most-used streaming service in the United States, according to a report released by Parks Associates on Tuesda...

Upgrading the Smart Home Experience

A recent report from market research and consulting company Parks Associates shows that each year 1% to 2% of broadband households return smart home devices, from a 2% to 5% purchase rate. From the...

‹
1
2
3
4
5
6
7
8
9
10
...
717
718
›

Smart Home: Products And Services

Consumer Electronics And Entertainment

Broadband And Mobility

Connected Health And Wellness

MDU / Multifamily

SMB

Strategic Consulting Unit

Research Services

Primary Research

Event

Analyst Insights

Media

About Parks Associates

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

Previously In The News

Diamond Sports ruling signals new era for local NBA, MLB, NHL streaming rights

A ‘fair, scaled market’: Why The Trade Desk is launching a TV OS

Parks Associates: Prime Video is most-used streaming service in U.S.

Upgrading the Smart Home Experience

Providing market intelligence for more than 35 years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

About Us

Store