Register

I agree with the Privacy Policy

In The News

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

October 24, 2016

pay TV

OTT

streaming

ET Brand Equity

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said.

"After years of attempts to be more than just a 'dumb pipe,' pay-TV operators have come to realize that a smart, flexible pipe can similarly transform their businesses," he said in a recent research note.

From the article "AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?" by www.brandequity.economictimes.indiatimes.com

Previously In The News

When it comes to live sports, consumers show streaming services the money

“Sports content drives eyeballs, advertisers know it, streaming services know it,” said Eric Sorensen, senior analyst with Parks Associates. From the article, "When it comes to live sports, consume...

Ford and Lincoln Unveil New Digital Experience for Enhanced Connectivity

A recent study by Parks Associates in 2022 highlighted that the average U.S. household now owns 16 connected devices, reflecting an intertwined relationship between digital and daily life. From the...

The Smart Money: How Smart Homes Are Reshaping the Insurance Industry

According to Parks Associates research, 42% of U.S. households have at least one smart home device, and the highest adopted device is the video doorbell – now in 20% of U.S. internet households. Cu...

Monitoring Matters: The Real Cost of False Alarms

In some recent studies, including ones by Parks Associates, false alarms are one of the most distressing and problematic events that can occur for a subscriber or security system user. From the art...

‹
1
2
...
44
45
46
47
48
49
50
...
717
718
›

Smart Home: Products And Services

Consumer Electronics And Entertainment

Broadband And Mobility

Connected Health And Wellness

MDU / Multifamily

SMB

Strategic Consulting Unit

Research Services

Primary Research

Event

Analyst Insights

Media

About Parks Associates

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

Previously In The News

When it comes to live sports, consumers show streaming services the money

Ford and Lincoln Unveil New Digital Experience for Enhanced Connectivity

The Smart Money: How Smart Homes Are Reshaping the Insurance Industry

Monitoring Matters: The Real Cost of False Alarms

Providing market intelligence for more than 35 years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

About Us

Store