Register

I agree with the Privacy Policy

In The News

Cablers Gain Broadband Subs; Live Video Viewing Rises for Pay-TV Operators

August 26, 2015

In related news, about 10% of broadband homes say they want to increase to even faster high-speed services in the next year, according to a study from Parks Associates. Meanwhile, about 11% of pay TV homes downgraded their pay-TV service in the last year, about even with those who upgraded.

Nonetheless, Parks also found that overall pay-TV penetration among homes with broadband has dipped from 87% in 2011 to 85% this year.

These figures seem to underscore the role that high-speed broadband services now play for cable operators and for consumers. Increasingly, broadband is becoming the must-have service, both for Internet, but also as a way to deliver video content in new ways to homes.

From the article "Cablers Gain Broadband Subs; Live Video Viewing Rises for Pay-TV Operators" by Daisy Whitney.

Previously In The News

Functionality, Brand Fuel Smartwatch Choices

Smartwatch users want their devices to work well, particularly with their similarly branded smartphones, but they are beginning to consider their fashion bona fides as well. According to new re...

Blockbuster: Online Video Ad Revenue To Top $1.3bn

This year, U.S. online video ad revenue is on pace to exceed $1.3 billion, according to new research from Parks Associates. The report attributes the healthy numbers to steady growth in online video...

Digital Video Views On Rise

Digital TV-video viewing continues to climb -- but it's still way behind traditional TV consumption. Parks Associates says U.S. broadband households spend on average 1.3 hours per week watching...

Interactive, VOD Ads On Rise

According to Parks Associates projections, advanced advertising revenue for the pay-TV industry will grow from $130 million in 2010, or 0.5% of their total ad revenue, to more than $4 billion by 201...

‹
1
2
...
19
20
21
22
23
24
25
...
46
47
›