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Can Traditional TV Keep Up In A Digital-First World?

January 18, 2017

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The ongoing disruption was made manifest in the number of consumers tuning into alternate channels: 63% of broadband-enabled households have at least one OTT subscription, according to research from Parks Associates. As more OTT offerings proliferate and social platforms like Snapchat, Twitter and Facebook build out their digital video content, linear TV is likely to continue to lose viewers.

From the article "Can Traditional TV Keep Up In A Digital-First World?" by David Kirkpatrick.

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Can Traditional TV Keep Up In A Digital-First World?

Previously In The News

Wi-Fi To Shackle Growth Of Mobile Data Revenues In The U.S., Parks Predicts

Study: One In Four U.S. Smartphone Owners Use Mobile Pay, WalmartPay Numbers Unknown

Finding A Place For Wireless In The Smart Home

Parks: Loyalty Programs, Data Rollover Important To Likely Switchers

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