Providing market intelligence for more than 35 years

In The News

Caregivers tapping mHealth devices for emergency notification capabilities

Nearly half of U.S. caregivers residing in a broadband household are tapping a digital health device as part of their care-taking routine, with 8 percent using an electronic watch and another 8 percent using online tools, reveals a new Parks Associates' report, "360 View: Health Devices and Services for Connected Consumers 2014."

The report notes 44 percent of current and future caregivers expressed interest in using an electronic panic device for emergency incidents, and 30 percent find a smartwatch with a panic feature appealing, according to an announcement. Parks Associates expects 32 million consumers will be actively tracking personal health and fitness online or by mobile devices by 2016 and predicts connected trackers will account for 81 percent of digital fitness tracker sales by 2018, with 66 million units sold.

The increasing use of mHealth digital devices for home-based care reflects two trends: an increasing number of households featuring a caregiver and advancing technology that can help those in the role, according to the report.

From the article "Caregivers tapping mHealth devices for emergency notification capabilities" by Julie Mottl.

Previously In The News

MultiChoice wins big at Promax Awards 2023, championing the fight against content piracy

Content piracy continues to threaten the very existence of the creative sector, with a Parks Associates report indicating that the value of pirate video services will exceed $67 billion globally this...

Content Piracy: Making Careers Disappear

A new Parks Associates report shows the value of pirate video services accessed by pay TV and non-pay TV consumers will exceed $67 billion this year. Those billions of dollars represent income stolen...

5G Fixed Wireless Access Market May See a Big Move | Mimosa Networks, Samsung Electronics, Huawei, Cisco

10th June 2020, Nokia had announced new research highlighting 5G Fixed Wireless Access (FWA) as the most desirable 5G use case amongst consumers globally. The study, which was conducted by Parks Assoc...

Prime Video Continues to Best Netflix in US Subscriptions; 89% of Broadband Households Are Streaming

New data revealed by Parks Associates shows that while Netflix may be the top global streaming platform, it doesn’t have the most subscribers of any domestic service. New data from Parks Associa...