Register

I agree with the Privacy Policy

In The News

CEO: Roku's future is TV's future (Q&A)

April 01, 2014

As Netflix and YouTube put video streaming into day-to-day lives, competition among streaming-media boxes has grown from the two-horse race -- Apple TV versus Roku -- to include Google's Chromecast launched last year. And now consumers have to factor in Amazon Fire TV, not to mention growing shipments of smart TVs that connect to the Internet.

What story do the numbers tell at this juncture? Apple said last year that to that point it had sold 13 million Apple TV boxes. Roku, meanwhile, had sold 8 million of its devices as of early this year. As for market share, researcher Parks Associates says that there's a significant amount of overlap in ownership -- that, for instance, most of those with a Google Chromecast own another kind of streaming media device. Parks breaks things down by looking at most-used device, which shakes out this way: Roku (56 percent), Apple TV (23 percent), Chromecast (10 percent), and other devices (11 percent).

From the article, "CEO: Roku's future is TV's future (Q&A)" by Joan E. Solsman.

Previously In The News

Why I'm Glad Apple Inc. Killed Its Smart TV Plans

There's simply no reason for Apple to jump into the crowded low-margin battlefield of smart TVs when it can sell its hardware at gross margins exceeding 40%. Steve Jobs reportedly once told employe...

Consumers Share Log-Ins For OTT Services, Slice Into Revenue

The over-the-top devil is in the details. While OTT services are rapidly rising in use, so is consumers’ savvy in piggybacking onto their friends’ and family’s OTT subscriptions. More than 57%...

Over-The-Top TV Revenues Forecast To Hit $19B In 2019

New research shows that TV homes with broadband are increasingly signing onto over-the-top TV (OTT) service -- with and without traditional pay TV services. In the U.S., 57% of current traditiona...

Worldwide Over-The-Top Revenue Balloons

In related news, Parks Associates released its new report finding that 1.6 billion people worldwide watch online video on connected devices. That’s more than 20% of the world’s population. Seem...

‹
1
2
...
33
34
35
36
37
38
39
40
41
42
›