Providing market intelligence for more than 35 years

In The News

Connected health: Helping consumers take charge

How can the health-care industry create incentives and provide technology to get more Americans to live healthier lifestyles?

That was the key question at the Connected Health Summit this week in San Diego, organized by Dallas-based industry research firm Parks Associates.

From the article "Connected health: Helping consumers take charge" by Mike Freeman.

Previously In The News

Study: Over-The-Air TV Antenna Interest Remains Strong

According to a fresh report from Parks Associates, one in five U.S. households with internet access in the home possess a television antenna. At the same time, 12% of these households do not have a TV...

Warner Bros. Discovery And Paramount Global In Merger Talks: What It Means For Streaming

“It’s a challenging time for service providers to make the money work,” said Elizabeth Parks, president of Parks Associates. “It makes sense that there will be a lot of consolidation in the market. We...

Smart Homes, Smarter Internet: 11 transformative IoT Trends in Canada

The smart home starts with trendy devices like smart cameras and video doorbells. According to Parks Associates, the US market experienced an increase from 10 percent to 12 percent between 2018 and 20...

Why Disney, Paramount, and Peacock’s Money Troubles Are Good For You

“In these distribution partnerships, the service benefits from having a greater content library without incurring production costs,” said Eric Sorensen, who runs the streaming video tracker for resear...