Providing market intelligence for more than 35 years

In The News

Connected Home: Redefining Connected Devices

Today, connected devices can communicate with other connected devices, provide remote control, automate decisions and take actions based upon the data gathered. They can also receive automatic firmware and software updates to patch problems, ward off security threats or add new features. According to Parks Associates research, 19 percent of U.S. broadband households currently own at least one Internet-connected smart home device that offers remote control, monitoring, or notifications via a smartphone, tablet, computer or app.

From the article "Connected Home: Redefining Connected Devices" by Brad Russell.

Previously In The News

The Smart Money: 7 Smart Home and Security Trends from CES

Parks Associates hosted the 18th annual CONNECTIONS Summit at CES, bringing industry leaders from the connected home together to share insights and updates on the state of the smart home and security...

Hub: Amazon Eyes Winning Formula With Ad-Supported Prime Video

A separate study from Parks Associates found that Prime Video still remains the No. 1 SVOD service in the United States, based on subscriber tallies. Prime is estimated to have 160 million members in...

Walmart’s bid for Vizio would make it a different kind of company

“That’s increasingly where the money is,” said Jennifer Kent, vice president of research at Parks Associates. She said these days, a TV’s worth is tied to its streaming platform. Walmart’s private...

Matter Standard Revolutionizes Smart Home Interoperability: Challenges and Opportunities

According to Parks Associates' latest security dealer survey, familiarity with the Matter standard among dealers has increased to 24% in 2023, up from 16% in 2022. However, there's still a signifi...